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Brace yourselves! One of the biggest shopping events of the year, Amazon Prime Day, is making a return this July 16-17.

Last year’s event included deep discounts on everything from big name beauty brands such as Lancôme and Kérastase, as well as Amazon-exclusive deals that you couldn’t find anywhere else.

As Prime Day 2024 will be here sooner than you think, we’ve outlined everything you need to know to prepare ahead of time.

What is Amazon Prime Day?

Prime Day is a 48-hour shopping event that gives Amazon Prime members exclusive access to deals on Amazon.com across all categories including fashion, home, kitchen products and more.

When is Amazon Prime Day 2024?

Amazon’s Prime Day 2024 will be held July 16-17, and this will be Amazon’s 10th Prime Day event.

“Prime Day will take place in the following countries: Australia, Austria, Belgium, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Luxembourg, Mexico, Netherlands, Poland, Portugal, Saudi Arabia, Singapore, Spain, Sweden, Turkey, the United Arab Emirates, the U.S., and the UK,” the company stated.

Best Prime Day deals

In past years, Amazon devices such as Echo systems, Fire TV Sticks and Kindles were on sale. It’s also a great time to make purchases on electronics that you have been waiting to snag at a lower price.

What’s the Audible Prime Day promotion?

Starting June 24 through July 31, Prime members have the opportunity to snag a three month extended free trial in US & CA (NA).

This membership includes a wide variety of bestsellers, new releases and unlimited listening to thousands of audiobooks, podcasts and Originals.

How do I score the best deals during Prime Day?

During the sale, there will be multiple discounts to explore. If you take bargain hunting seriously, be sure to look out for what Amazon calls “Flash Deals” or “Lightning Deals,” which are time-sensitive. While some items are on sale all day long, Lightning Deals will only last as long as selected products remain in stock.

Do I need to have a prime membership?

Yes, Prime Day is for Amazon Prime members only. Not a member just yet? Amazon offers a 30-day free trial of Prime membership for shoppers who want to be able to participate in Prime Day. If you are looking to make the most of this sale, signing up for a membership is the best way to go. For those online shopping lovers who are looking to save all year round, the membership is $14.99/month or $139/year. Students can register at half price for $7.49 per month.

Be sure to check back as more information is released and deals start becoming available to shop.

In the meantime, feel free to browse through some amazing deals you can shop right now.

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